The always funny 'Where's My Jetpack?' alerted me to this lame new Heineken ad campaign called 'Share The Good.' which is asking for pictures of you sharing beers with those in need of alcohol.

Of course there's so many ways you could fuck this up. Jetpack thinks Jesus is the way to go but why stop at mocking religion?

How about sharing some brewski's with toodlers? unsuspecting animals? homeless drunks?

Got any more ideas? Share them in the comments.