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Shopdropping

In a bored moment at the end of last year, Clickety Clack, a one-time contributor to this blog, and I came up with a guerilla stunt we wanted to play. The plan was to get packets of Crayola crayons, rewrap each crayon with a new paper wrapper that had a different color name, and reseed them back on Toys r Us shelves for unwitting consumers (ie Moms) to find. We brainstormed a whole range of colors designed to offend - "Bruise", "Phlegm", "Menstruation", "Semen". Well, you can imagine. We even explored printer quotes. Our end goal was - well, I'm not sure we had a goal. Just to be smartasses I guess.

Then in january I joined a company called "crayon" and realized that the bad vibe would probably be too much to bear, and so the idea was nixed. But that hasn't stopped other "Shopdroppers", as seen in this video.

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3 Comments

Some people have way too much time on their hands..

said Cindy on April 13, 2007 11:12 AM.

Beyond retarded... How stupid...

said Mofongo on April 13, 2007 11:04 PM.

Rob Cockerham, at 'Cockeyed' has experimented with shop-dropping labels saying 'Now with Soylent Green', and similar. A decent prank.

said Art Waite on April 18, 2007 3:00 PM.
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